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Sherpa Marketing Insights

our view on Channel Led Marketing Futures.

Subscribe to our Insights and get a regular slice of it; plus all the latest topical news too!

EVENT TAKEAWAYS: CHANNEL TRANSFORMATION

At our inaugural channel event, Sherpa collaborated with Tech Vendors & Partners to bring discussion around Channel marketing to sales & marketing leaders.
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Channel Transformation - the Clock Tower Series

the Sherpa team hosted guests for our second roundtable dinner at St Pancras Clock Tower, to discuss Channel Marketing and how it can be transformed.
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Sirius Decisions Summit - Austin May 2019 - Marketing Futures

MAY INSIGHTS: Gathering of the B2B Marketing world’s leading figures highlights the enormous investments being made in ABM and its associated components in 3 key areas - Data, Sales & Marketing Alignment & Customer Focus
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Is that *real* account based marketing?

JULY INSIGHTS: People judge whether it's ABM or not based on their own experiences and what they think account based marketing looks or feels like. This isn't ABM?!
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The IT Marketing Leaders' Forum: marketing 2020 & beyond

We optimise everything we do…whether that is for our clients, or for ourselves; whether it is for web content, SEO, email marketing or paid traffic. This blog looks at the six key ways in we can optimise our email marketing?
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