You wouldn't use a Bookmaker to do your tax return so why are you not using a senior team of marketing professionals, or worse still doing nothing at all.
Ironically, today’s tech companies are surprisingly non-tech when it comes to marketing. The smart companies precisely identify their needs and limitations. How do you best satisfy a rapidly growing IT companies marketing requirements for new sales opportunities, whilst being assured you are using the right platforms?
Outsourced marketing is a solution which allows you to ramp up processes very quickly and over the past 2 years we have typically seen a threefold increase in sales funnel from getting your marketing right.
Increase your pipeline and growth. Speak with an IT marketing expert at 0207 416 6056 or contact us here.
Shelve The Ego
It’s impossible to be good at all things. Some companies, however, believe that everything must be built and done in-house. This type of thinking might eventually produce results, but at what cost? In terms of time and money, in-house IT marketing development can be expensive.
Simply researching the most appropriate software can be a huge task, especially for the uninitiated. Plus, how do you measure the success of your marketing efforts to justify your ROI? Sometimes it’s better to connect with experienced firms that have already mastered the groundwork.
All Systems Go
Another advantage of the outsourced IT marketing firm is that all systems have already been vetted and validated. For example, you can set up your sales team with a CRM system proven to be intuitive and effective.
Many Moving Parts
Establishing IT marketing is by no means simple. Building from scratch requires many components, such as:
- System set up
- Deployment
- Team training
- Maintenance & Management
With outsourcing, these elements have already withstood the trial of initiation. All you have to do is get behind the wheel and drive.
Pro-Level Instantly
Your brand vision and objectives are unique. But what’s are the best methods and channels for transmitting your message? By outsourcing, you immediately leverage years of built in knowledge and experience. This senior level insight is difficult to develop, and bringing on a new hire at this level means a big salary.
Outsourcing optimises your time as you guide overall direction instead of fretting over details. In the end you have more time to do what matters most – grow your business.
Scalability
The other fast track advantage to outsourcing is scalability. Most firms will work with you to provide the exact level of service you need. From basic content marketing to full blown lead and pipeline growth, the outsourced IT marketer adapts to where you are and where you’ll be in the future.
Want to break into new markets and increase revenue? Then call Sherpa Marketing at 0207 416 6056 or contact us here.
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