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Sherpa News

Posts by Tom Perry

CEO of Sherpa - we specialise in driving business growth in technology companies, through marketing excellence. We are a Hubspot, Zoho & Salesforce partner driving serious growth using the latest marketing techniques.

Sherpa welcomes John Hones

Award-winning global Channel agency The Sherpa Group today announces the hire of John Hones, the agency’s newly appointed Chief Product Officer.
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Impartner and The Sherpa Group announce new technology and services partnership.

Through a new, global partnership, Impartner and The Sherpa Group intend to drive Partner Experience with a “combination of best-in-class technology, support and services for every stage of the Partner journey.”
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Sherpa and Impartner announce new technology and services partnership.

Sherpa and Impartner announce new technology and services partnership.
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Sherpa launches PartnerActivate

Sherpa announces listings in B2B Marketing UK Agencies Report 2021
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Nikki Gatenby Joins Sherpa

Nikki Gatenby; celebrated business leader, author and speaker joins the ever-growing Sherpa team as Non-Executive Director and Chair of Board.
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Sherpa accelerates out of lockdown with two new hires

Sherpa are delighted to be welcoming two new members of staff to the rapidly growing team as we accelerate recovery from the challenges of lockdown and look forward to expansion into the US.
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Marketing is as important now, as ever before

Now is the time to get your house in order, focus your efforts on efficiency and strategy, so when the time comes, you are able to service your bounce back
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Sherpa launches new Channel Transformation Model

Sherpa has launched the tech industry’s first ever Channel Transformation Model to help Vendors create an actionable strategy and safeguard investment.
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Channel marketing: the importance of partners

we examine the types of Channel partner, the skills required to make a good partner and how to find the right partners for your Channel strategy.
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Channel transformation is the way forward in the tech sector

The channel is an important route to market in the tech sector, but it would appear that channel marketing has not been keeping up with developments.
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