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Sherpa Marketing Blog

Posts about SEO

6 ways to optimise your email marketing

We optimise everything we do…whether that is for our clients, or for ourselves; whether it is for web content, SEO, email marketing or paid traffic. This blog looks at the six key ways in we can optimise our email marketing?
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Game of Thrones and Marketing: what we can learn

As the world counts down the days, hours and minutes until the Season 8 premiere of Game of Thrones, we look at the marketing lessons we can learn from the HBO phenomenon. From content marketing, to promotion and team solidarity - there are plenty of marketing skills we can take from the series.
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end-to-end optimisation: why SEO isn’t enough for top results

From strategy and campaign structure to reporting and team efficiency, optimisation should feature heavily in every campaign element. This blog discusses why optimisation shouldn't be limited to SEO and everything should work well together to get the best results...including your team.
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