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Sherpa Marketing Blog

Posts about Lead Scoring

The Secret is in the Subject Line

When it comes to email marketing the secret is in the subject line and our blog takes you through some top tips for creating the perfect email subject line.
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LinkedIn: A B2B marketer's lead generating best friend

For B2B marketers lead generating on LinkedIn is a must. Our latest blog details how to generate leads using LinkedIn as part of your inbound marketing strategy
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Twitter: Shining a Light on Lead Generation

Is twitter a lead generating machine? Read more to find out how to generate leads on Twitter.
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5 Top Lead Generation Strategies for Facebook

Read our blog on the 5 top lead generation strategies for Facebook and you will never have a problem generating leads using Facebook again.
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The Optimum Time to Follow Up Leads - The Science from HBR

Don't waste valuable leads with lousy follow-up - here's a great infographic with some science to guide you from Harvard Business Review
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