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Sherpa Marketing Blog

Posts by Lennox Potts

The Secret is in the Subject Line

When it comes to email marketing the secret is in the subject line and our blog takes you through some top tips for creating the perfect email subject line.
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The Year of Customer Experience

Customer Experience is key.
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Sherpa's 2017 Marketing Predictions

Our predictions for the trends in IT marketing for the year ahead, read our 2017 marketing predictions and you will be ahead of the game for the year ahead.
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3 Timeless User Experience Principles

User Experience is a crucial part of every web design project, read this blog to learn User Experience Principles that you can implement in any design project.
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The Truth About Leads

This blog will answer the question what is a lead and tell you everything else you need to know about what a lead is.
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Surviving in the SEO Arena

Surviving in the SEO arena can be tricky, especially for smaller companies, but reading this blog will put you at the forefront of Search Engine Optimisation.
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3 Sure Fire Content Marketing Methods

Learn these 3 sure fire content marketing methods and never struggle again creating powerful content to boost your inbound marketing efforts.
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LinkedIn: A B2B marketer's lead generating best friend

For B2B marketers lead generating on LinkedIn is a must. Our latest blog details how to generate leads using LinkedIn as part of your inbound marketing strategy
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Twitter: Shining a Light on Lead Generation

Is twitter a lead generating machine? Read more to find out how to generate leads on Twitter.
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5 Top Lead Generation Strategies for Facebook

Read our blog on the 5 top lead generation strategies for Facebook and you will never have a problem generating leads using Facebook again.
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